Sunday, April 17, 2011

Viral Marketing Frenzy: Lesson #5 - Articles For Exposure

So far we've talked about getting your next marketing campaign to go viral by using a variety of promotional, or seed, methods. I hope you've gained some valuable insight into your own marketing efforts, and come away with a few good ideas you can put to use right away. Like today's featured promotional method: article marketing.

You're probably familiar with article marketing. Basically, it involves writing articles which answer questions in your niche, which you then post for free on article directories. The benefit for you is that each article contains an author resource box with keyword-rich links back to your website or blog. This helps enhance your SEO campaign while at the same time bringing traffic to your site.

When you use article marketing to kick-start a viral campaign, you'll be doing exactly the same thing, but the link will not be to your website. Instead, you'll be linking to your viral video or downloadable resource. It's a simple plan designed to build backlinks to your campaign (important for SEO, just like it is with a blog or website) and also to introduce new visitors to you, your business, and your brand.

Articles are similar to guest blog posts in that they are designed to be reprinted by other websites, so you want to make sure that your articles contain useful, well-researched information that bloggers will want to pass on to their readers. Don't skimp on the information, and be sure to include a compelling resource box that leaves readers interested in finding out more, and you'll get your viral campaign off to a great start!

Here's to a profitable viral campaign!

Arthur M.
Start A VIRAL Frenzy!... Here's How...
http://bit.ly/eGFBf8

P.S. If you think viral marketing won't work with your business model, think again! Viral marketing can work with every kind of business. Grab a copy of Viral Marketing Stampede to find out how to make it work for you, quickly and easily!

No comments:

Post a Comment