I hope you are learning a lot from our Product Creation Crash Course.
Today let's talk about how to create your new killer product with the least amount of hassle possible!
Ok, so by now you should have a market that is profitable and all you need to do is create a product.
There are lot's of different products that you can create but for the purposes of this short course we will create an ebook and I will show you how to write a brilliant one even if you do not have a clue about the topic!
The reason that you should create an ebook as your first project is it is without a doubt in my opinion the easiest product to get started with!
If your niche really takes off you can always come back and create an "add-on" product like educational videos, or an online course as an up sell but to start off with focus on an ebook.
So let's get started:
First thing we need for our ebook is chapters. How do you know what chapters to put in your ebook?
Well you need to know what people want answers too within your niche so for this we head over to Yahoo Answers.
Yahoo Answers is an excellent resource to see what people are wanting answers to within a market. It is an awesome tool to find out what the chapters or sections of your ebook should be.
So all you do is type in the market phrase you have decided on into the search bar for instance "Dog Potty Training" so I will type this in, here is what comes up for me:
From the example it is hard to see, but there is 1,266 results for the phrase "Dog Potty Training".
What you need to do know is search through the results and see what the main questions or subjects that are bought up are.
For instance for my example one of the topics that comes up a lot within "Dog Potty Training" is the question "Should I smack my dog when potty training?"
The answer to this question by almost everyone is a big resounding NO!
So taking the example I would think about entitling on my chapters "The 4 Reasons Why You Shouldn't Smack Your Dog While Potty Training!".
The amount of chapters you pick for your ebook is dependant on how many different questions are being asked but you should aim for about 5 or 6 chapters with good content.
More on how to get the content next, for now find 5 or 6 questions that are being asked and make a note of them as these will be the chapters of your ebook.
The top 5 issues I found for "Dog Potty Training" was:
Should I Smack My Dog When Potty Training?
Is It Right To Shout At My Dog When Potty Training?
Should You Use A Crate When Dog Potty Training?
What's The Best Routines To Potty Train My Dog?
What Is The Best Way To Potty Train An Older Dog?
There was actually a lot more for “Dog Potty Training” but for your first product just focus on 5 or 6 main questions and save the questions in a notepad file and put them in the folder you made earlier.
These will be the main subjects or chapters for your ebook and all you need to do know is make a good title for each chapter and obviously add content to each chapter.
For the start of your book always start with an introduction where you can tell them who you are and what you are going to tell them.
This does not have to be too long however a nice little story will go down well.:)
For the title of your Chapters I find that catchy titles following the top reasons routine works well.
So for instance you could entitle the first chapter
"The Top 10 Reasons Why You Should Not Smack Your Dog While Potty Training And The REAL Secrets You Must Know To Do Successful Potty Training!"
As with every other step do not get too caught up on the titles of the chapters as you start to put content in your Ebook you can always go back and change them.
I find these three guidelines help:
Try to think of a catchy title that grabs their attention
Use words like "Secrets" or "Never Revealed Before" To Spark Interested
Also use the top 10 reasons methods or 10 thins NOT to do when training your dog, as it is easier when you go to write your book!
So to recap you should know have 5 or 6 questions that your product is going to answer and have thought of how to put them into catch chapter names.
As I say this does not have to be a masterpiece just think of 5 or 6 chapter headers that you are going to tell them the answer to. This will give you a focus for the content that you are going to create.
Once you have your chapter titles you are ready to start writing your content and we will discuss a simple way that you can do this quickly and easily.
So, be sure to check your email tomorrow and don't worry it isn't as hard as it sounds!
No comments:
Post a Comment